#ERDEMxHM | Los Angeles

#ERDEMxHM | Los Angeles

Somehow LA became on of the places I’ve visited most often during the past two years and I’m quite happy about it. With every visit I spend more time with my LA friends, revisit my favorite food places and feel more and more like home so far away from home. This time I’m visiting LA for the launch of the new #ERDEMxHM collection. Ever since the first designer collaboration of H&M I’ve been a big fan. I used to take a day off at work to be early at the selected stores and every season I can’t wait to discover with whom H&M is partnering up. Before heading to LA I was invited by H&M to get a sneak peak of the collection and I was even allowed to take a few pieces with me even before they hit the runway in LA. Yesterday before the show I headed to one of my favorite places in LA, LACMA, to shoot two of my favorite pieces of the ERDEM for HM collection: Floral PJ pants and a beautiful lace blouse. I combined them with my white Proenza Schouler heels, my new dream bag by Dior (I just bought it one week ago and I’m wearing it 24/7 ever since) and my new Linda Farrow sunnies.


I was excited to see the new designer collaboration since the London-based label ERDEM is known for romantic creations and beautiful floral prints. Instead of recreating the best from older collections, H&M and ERDEM created a new, breathtaking collection with so much love for the details. For the first time ERDEM was even designing hoodies (I’m obsessed with the floral one), a backpack and sneakers! If you wanna see more, you can now see the collection online: here. What are your favorite pieces? xx Leonie

PANTS: H&M x Erdem (here)
BLOUSE: H&M x Erdem (here)
SILK SCARF: H&M x Erdem (here)
SHOES: Proenza Schouler (here)
BAG: Dior (here)
SUNNIES: Linda Farrow (here)

*In cooperation with H&M <3



  1. Natali
    2. November 2017 / 12:54

    Incredibly cool location to show one of the best collaboration collections ever! I just got this same blouse! 🙂


  2. 2. November 2017 / 13:54

    Oh wow der Look ist so super schön. Vor allem in die Bluse mit den tollen Details habe ich mich sofort sowas von verliebt!

  3. 2. November 2017 / 14:32

    Wonderful photos!

  4. 2. November 2017 / 16:22

    Stunning, I love your style <3

  5. 2. November 2017 / 22:27

    I love this look. You are very beautiful (: I like the blouse the most, it is just gorgeous. I will check the whole collection for sure (:

  6. 3. November 2017 / 3:37

    How fun! I love going up to L.A.
    I really like your outfit too. 🙂

  7. 3. November 2017 / 13:17

    So I LOVE Erdem and I was so sad that I didn’t’ get my hands on this collection. I had to miss the preview as well 🙁 You look gorgeous and I really love how you styled the pieces – very true to your personal style!!


  8. 3. November 2017 / 20:08

    Na toll, jetzt wo ich die Bluse bei dir sehe wünschte ich ich hätte sie mir bestellt…. 😀 Online hat sie mich nicht so angesprochen, aber jetzt bei dir? Ein Traum!!!
    Liebe Grüße


  9. Leonie
    4. November 2017 / 19:15

    Danke, liebe Eva – Ich liebe sie auch! <3

  10. Leonie
    4. November 2017 / 19:15

    Thanks babe <3

  11. Leonie
    4. November 2017 / 19:15


  12. Leonie
    4. November 2017 / 19:16

    Same! <3

  13. Leonie
    4. November 2017 / 19:16


  14. Leonie
    4. November 2017 / 19:16


  15. Leonie
    4. November 2017 / 19:17

    Mir ging es genau so! <3

  16. 5. November 2017 / 21:06

    I just love that location and your whole look! I think out of all the H&M designer collabs, this one is my fave!


  17. Leonie
    6. November 2017 / 19:02

    So happy you like it so much <3<3<3

  18. 12. November 2017 / 20:41

    Tolle Tasche zum tollen Outfit.

    Liebe Grüße ,

    E L A von schuheliebe.de

  19. 14. November 2017 / 22:29

    Liebe Leonie
    Mega schön wie Du den Look kombiniert hast! Mir gefallen besonders die Hosen total gut! Die Kollektion ist allgemein super gelungen!
    xx Romana | http://www.fouraway.ch

  20. Leonie
    15. November 2017 / 10:17


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